Approximately 4 minute read



Client
Utility Warehouse
Venue
UW Broadcast Studio
Output
Live Internal Communications Programme
Role
Live Direction
Production Management
Show Format Design
Internal Communications — Case Study
Utility Warehouse had a broadcast studio. What they needed was a production company.
Utility Warehouse had invested in a proper broadcast studio — the space, the equipment, everything needed to go live. Their IT team ran the first broadcasts. The technical side worked. The CEO wasn’t happy. They found Funny Hands online.
The Problem
Running a live broadcast that genuinely engages an audience is a different skill from keeping the technology running. Without someone who understands production, editorial and live direction, even the best studio in the world produces forgettable content.
Utility Warehouse had the studio. They didn’t have a live TV production company. So they went looking for one and found Funny Hands.
The Format
Funny Hands didn’t just take over the production. The format itself was redesigned.
Instead of a broadcast, it became a show. A recurring, magazine-format television programme — properly produced, properly directed, with a structure that gave employees a reason to keep watching from one segment to the next.
The CEO would appear on camera, discussing company news, strategy and updates. Then the tone would shift — staff recognition, prize announcements, birthday acknowledgements, internal marketing moments. Each segment produced with the same attention to pacing and editorial judgement that goes into any live television programme.
The Head of Internal Communications would brief Funny Hands on the messages that needed to land — then step back. Funny Hands built the show around those messages and executed it live, using Utility Warehouse’s own studio and equipment. The Internal Comms team got their messages across. The CEO got a format that made them look good. The employees got something that actually felt worth watching.
“Instead of a broadcast, it became a show. A recurring, magazine-format television programme — properly produced, properly directed.”
What Changed
After the first show, the Utility Warehouse team said: “We didn’t know this is how it was done. We didn’t know this is how it could be done.”
The CEO didn’t just approve the new format — they became a regular on it. Leaders who had never been comfortable on camera found themselves appearing confidently in a show their employees were genuinely watching.
That’s the difference between a broadcast and a production. And it’s the difference between an Internal Communications team that fights for attention and one that commands it.
“You guys were great: super professional and gave us a risk-free broadcast. Great working with you all!”
— Utility Warehouse
“Risk-free” is exactly the right word. For any Internal Communications team or CEO responsible for a company-wide broadcast, that’s what matters most. Not the cameras or the switching desk or the streaming platform — but the certainty that when the red light comes on, everything goes to plan.
That’s what Funny Hands delivers. Every time.
Your internal broadcast should be a show your employees actually want to watch.
Funny Hands works with Internal Communications teams and CEOs to turn company-wide broadcasts into properly produced, properly directed live television. Find out more about corporate town hall production, or get in touch.
